Cities Must Brace for Automation In February, FedEx unveiled its SameDay Bot, a robot capable of replacing a pizza delivery driver by bringing food right to your door. That same month, PepsiCo announced a major restructuring that will lead to employee layoffs as the company focuses...
What is Blockchain? Blockchain can do for business what the internet did for communication Every second of every day, businesses exchange value with suppliers, partners, customers and others. By value, we mean goods, services, money, data and more. Each exchange of value is a transaction. Successful transactions...
Micro-Influencer Marketing: What's All The Buzz About? If we strip influencer marketing down to its most basic form, we could say it's to drive a brand’s message to its target audience in a more authentic way. But there is one key factor that can make or...
Sephora Boosts Perks For High-End Loyalty Shoppers Sephora is enhancing its Beauty Insider loyalty program with additional gift offerings and perks for higher-tier members. The new benefits build on a previous expansion that was announced in August 2018. The Beauty Insider program has three tiers: Insider (open...
Google is cleared to build $600 million data center in Henderson Google on Thursday received a green light to develop a $600 million data center in Henderson, according to the Nevada Governor’s Office of Economic Development. The 64-acre location is on two parcels on West Warm Springs...
Prairie Band Casino & Resort Brings Home Gold, Leveraging SSNAPP Engagement Solutions, and Winning The 2018 Casino Journal Romero Awards! Every year the booming global hospitality and gaming markets showcase some of the most advanced guest experience programs and highly innovative engaging experiences. The 2018 annual...
Blockchain in Africa: the next frontier An interview with John Kamara on how Africa has embraced Blockchain technology What kind of solutions can blockchain technology offer the continent? Is Africa on the road to becoming a blockchain hub? Africa is rising and technology is at the forefront of...
Brands Embrace the Future All brands are adjusting to the rapid pace of digital relevance to their operations, products and growth. Many brands have found competitors have invested in more diverse strategies and content marketing and now outrank their companies. There are many motivators to embrace the...
The Ultimate Content Marketing Guide: 20 Actionable Tips From The Experts Digital technology has transformed how people communicate, and it has impacted every aspect of the relationship between consumers and the businesses they patronize. Traditional advertising campaigns that rely on a few attractive images and a...
Integrating Technology With Social Media Channels By Anthony “Bert” Bertino "Reaching capacity of your facility is always the goal of your organization… Having the appropriate information as to what your customers want and how they wish to have their experiences delivered is a huge advantage." Every organization has a menagerie...